When executed properly, digital marketers and marketing departments can realize a much higher ROI from content marketing while spending much…
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The word content can mean so many different things, but for the sake of this specific article, let’s refer to content as words that are written for an article, written for blogs, written on social media platforms and anything else you might be publishing online. Content is used for many different reasons, but the most common; to let people know who you are, what you do, what you can do for them and let them know if they should be a part of your business or product or not. Is writing content easy? Heck no. Can it be incredibly beneficial? Yes!