Digital Marketing Mastery: Insights, Strategies, and Tactics for Success

Google and Spam

How Does Google Deal with Spam?

Spam … does it ever go away? Every internet user has had those days when they think the internet gods must hate them, as the spam just keeps coming relentlessly. It shows up all over the place in so many searches and emails, and you just can’t seem to get rid of it. The truth is, though, that the people at Google are hard at work 24/7 dealing, often quite successfully, with this seemingly omnipresent web nudge. In fact, if Google’s knowledgeable staff wasn’t equally unrelenting at ridding the internet of spammers and their unsolicited rubble, your internet searches would become never-ending pursuits of relevant data. Search engine optimization, or SEO, is what internet searches are all about. Users must be able to search on … and find … whatever they’re looking for, and if a website contains spam or content irrelevant to users’ searches, that makes users unhappy. And unhappy users make Google sad.