What is Cloaking?

Cloaking refers to a search engine optimization, or SEO, method used by webmasters to deceive search engine crawlers by presenting different content to the search engine than that which is presented to a user. Search engines such as Google’s consider this a violation of ethical internet practices, and there are consequences for doing it. Current […]

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 Why do SEO Campaigns Fail?

It can be frustrating to realize the SEO campaign you’ve been working on is simply not meeting its objectives. Failed SEO campaigns are not just limited to unknowing individuals who are trying to save a buck and run their own campaign. There are companies and knowledgeable people who set out to design an SEO campaign […]

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 SEO is a Science

There are many people who really just don’t get search engine optimization (SEO). If they are not following SEO best practices on a regular basis, look it is easy for them to think that it is as easy as creating a site, doctor fill it with content, advice and then build links from as many […]

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 How to Optimize a WordPress Blog

Now that you have started your blog in the WordPress platform, help there are many things you can do to optimize it. There are over 50 million WordPress blogs hosted on the WordPress website. This makes getting your blog noticed a chore. By using some SEO tactics, ampoule you can create a blog that is […]

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 The Basic Digital Marketing Strategy

Today’s digital landscape can be a scary place for those who have not kept up with the latest trends in technology.  Over the last few years, digital marketing has continued to evolve and social media along with mobile use has become more mainstream. With research showing that more buyers conduct online research prior to making […]

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