Digital Marketing Mastery: Insights, Strategies, and Tactics for Success

Tag: beyond SEO

Directories Do not Work!

Directory submissions used to be a valid, white hat SEO strategy. The goal of a directory was to offer a site on which content could be placed and then linked back to another website. Essentially, it was at that time a good way to get lots of inbound links which made it perfect for SEO purposes. However, with the recent updates to the Google algorithm, specifically the Penguin update, a once popular and legitimate practice has become black hat.