Inbound MarketingInbound marketing is one of the most important things these days when it comes to having a business or a website online.  People are much smarter in 2015; they know what they want, medicine they know that they should research the product or business or service and they know that buying something is less about impulse buying, search and more about finding the best option for their needs.  While SEO on your website IS important and always will be, inbound marketing – i.e. marketing off of your website, is also going to be an important option for every business owner out there.  If you have not considered something like PPC or pay per click for your website or business yet, perhaps its time to start thinking about it more.  PPC is a great option for inbound marketing and here are a few reasons why: (more…)