Digital Marketing Mastery: Insights, Strategies, and Tactics for Success

Ecommerce

ecommerce and website design
artificial intelligence and ecommerce

How Artificial Intelligence is Transforming the E-Commerce Industry

originally posted on: https://www.netlz.com/blog/how-artificial-intelligence-is-transforming-the-e-commerce-industry/ As an e-commerce entrepreneur, you’ve likely encountered the term artificial intelligence (AI) before. You might have…

people sitting on couch using social media applications
big tech company logos

SEO Best Practices for Ecommerce Websites

Over the last few years consumers have become increasingly secure about shopping through online resources. As they have become safer, there are more online purchases occurring than ever before. This offers the ecommerce site an opportunity to be taken advantage of, as long as they know how to stay competitive. This is of course the catch since ecommerce has become more difficult. Google acts like they want to be the only affiliate on the internet and with Amazon being the giant it is, it can be difficult to get notice as a valid alternative. Search engines also tend to remove commercial sites from their results and replace them with their own sets of ads or shopping programs. Search engines also tend to lean toward ranking results for content but not so much for products. There are several strategies and SEO best practices that can help improve an ecommerce site’s ranking in SERPs.