Social media is used by billions of people across the globe to stay connected to one another—to friends, family, and colleagues—and also their favorite companies and brands. With as little as an internet connection and device, people can log onto their social media accounts and build meaningful relationships online. This is excellent news for businesses who are searching for new customers and who want to expand their online reach. In this manner, social media marketing for professionals is one of the top ways in which businesses can experience exponential growth while promoting themselves through the internet.