Digital Marketing Mastery: Insights, Strategies, and Tactics for Success

content creation

The posts here examine how and why you create different types of content, and how content is used to market a business.
https://commonseoquestions.com/what-do-they-mean-by-influencer-marketing/
https://commonseoquestions.com/thinking-inside-the-box/
https://commonseoquestions.com/how-does-content-marketing-work/

Is a New Blog Post Considered Fresh Content by Google?

Google has recently made changes to the algorithms that decide what websites come first in the organic search results. They are working to remove websites that have little or no content from the top of the search results. One of the changes has to do with the freshness of content. So, is a new blog post considered fresh content by Google? In the following, the answer to this question and many more will be answered.

Removing Spam from Organic Search Results

The new way that Google decides who should be at the top of search results includes many different key things. One of the things that it has made a point to try and catch and remove from rankings is content that is not original. The fresh content can now drive traffic to your website. Google made big steps to get rid of spam from the search results and, instead, find relevant custom content with keywords imbedded within.

Good Content is King

The phrase, “Content is King” was applicable to printed materials even before the Internet. Today, as online content has begun to dominate print content, most web marketing specialists still hold that content is king. Basically, no matter what type of medium is being used solid content is still the heart of the matter. Content is the central part of marketing and SEO campaigns and without it, being found online just isn’t going to happen. There are many ways that content contributes to a successful marketing or SEO campaign and adds value to a site.

Content Builds Customer Loyalty

Too many times inexperienced SEO professionals build campaigns around first-time or unique visitors. While this is an important aspect of the campaign and essential to growth, businesses cannot be well established based on first-time visitors. Successful companies do not make their money from a single visit by a first-time customer. The real money is made by consumers who choose to return over and over again. A good example is the Wall Street Journal who has made their money from people who have read their content and decided that it was interesting and good enough to purchase the paper again, or subscribe. The Wall Street Journal would not be the giant it is today (both online and off) if they relied on getting a new customer to purchase the paper every time.